Selling online can prove to be highly profitable or highly stressful. It all depends on whether you have the right information and the best tools at your disposal.
To be able to compete in the world of online sales, sellers need to collate and use extensive data on customers and merchandise in order to make the best business decisions. Sellers need to know which products are selling and which ones are not, which selling strategies are effective and which ones are not working.
This dynamic keeps changing all the time, so sellers can get inundated with collecting and trying to analyze these patterns manually and by themselves.
This is why a product research tool is necessary. A product research tool will automate this otherwise time-consuming and exhaustive process. It will collect and display all of this data for you at your immediate request.
One of the best product research tools on the market today is Jungle Scout. We look into 10 reasons why you should strongly consider using Jungle Scout to take your business to the next level.
1. A Great Product Research Tool Can Save Time And Hassle
First, just by having a product research tool, you have already saved countless hours in having to collate this information manually. It will allow you to conduct numerous searches based on various criteria and search filters.
You can keep up with what your customers want and what your competitors are doing, without having to do an in-depth investigation yourself. Jungle Scout is one of the highest rated and most efficient product research tools on the market today.
2. It Helps You To Choose The Right Keywords From The Start
Sometimes, much of your online business success can depend on you choosing the right keywords to begin with. Jungle Scout has a feature which assists you in doing just that.
The keyword tool can advise you by choosing the keywords with the most search volumes and lowest competition rates. This will give you the best advantage when trying to get visitors to your page.
3. It Helps You To Better Understand Your Target Market’s Behavior
The unique filters of Jungle Scout allow you to conduct searches on product performances based on various criteria, such as demographics, location, price ranges and much more. It also advises you on items frequently bought together and other shopping patterns of your potential customers.
Having these insights will help you to make sales decisions that appeal to your chosen target market.
4. It Helps You to Get The Edge Over Competitors
Jungle Scout is able to provide detailed reports as to what your competitors are doing and selling. It details their sales history as well as pricing history and any changes to product pages. This helps to keep you one step ahead.
5. It Gives You Ideas For Products To Sell In The Future
The demands for certain products change and online sellers have to keep up by constantly finding new and popular products to sell. This is where Jungle Scout’s Niche Hunter feature and the product catalogue are very useful.
Both of these features work in a similar way to the keyword tool, suggesting niches and products that have the highest search volumes in relation to the lowest competition rates.
6. It Collates All Reports And Necessary Business Data For You
All businesses have to conduct routine reports as they go along, detailing sales history, sales projections and various other metrics. Jungle Scout automatically does this for you.
These can be modified, saved and printed for your own analyses, or sent to your business liaisons, as needed.
7. It is Affordable And Worth It!
When you consider all the advantages that you are getting from this product, the pricing is more than reasonable. Jungle Scout’s packages range from $29 a month to $99 a month.
Compared to many of its competitors, Jungle Scout has been found to have more features and more long-term benefits at a significantly lower price.
8. Easy to Use
The entire interface of Jungle Scout is user-friendly and straightforward. Unlike many other product research tools, which require a separate browsing tab, Jungle Scout overlays information on top of the browser.
This makes it quicker to access info and to make comparisons. Information is clear and detailed and search filters can be quickly interchanged.
9. Plenty Of Support And Other Resources
Jungle Scout is more than just a research tool. The Jungle Scout site offers new entrepreneurs and online sellers plenty of advice and other useful tools to help.
Customers also have access to 24/7 support through an online helpdesk, so you are never completely lost.
10. It Can Be Used On A Number Of Devices For Further Convenience
Jungle Scout is available in both the Chrome extension and the web app. Both of these options offer users a unique range of features, both delivering in-depth research data. It is compatible on a number of operating systems.
It supports multiple marketplaces and is available in numerous countries and for country-specific versions of Amazon, including Canada, USA, UK, France, Germany, Brazil, Spain, Japan, India, and Italy.
Final Thoughts
When choosing between the Chrome extension and the web app of Jungle Scout, remember that the Chrome extension is the more affordable option. This is ideal for beginners looking for more product detail to supplement their original Amazon searches.
The Jungle Scout web app is ideal for the more established Amazon sellers, as it is slightly pricier, but it offers more detailed search filters. It also allows business owners to access vast quantities of data, relatively quickly.
Jungle Scout has the edge over many of its competitors because it provides some of the most in-depth and accurate research data. It offers a wider range of useful features at a significantly lower price.